We need you! We need your gifts! We need the advertisers you bring to the Club’s auction!
As you read these words, gift forms and advertising rate sheets are being readied for your use.
We as a Club and as a community need your best gifts, gift ideas and advertising sales to raise money for Huntington Woods. Without your help securing these items, we don’t have a financially successful auction.
The items you bring in for the Club to sell is how we raise money.
It’s that simple.
When you’re planning the gifts that you will solicit or contribute, think of what people look for when they’re thinking of bidding on something.
They’re looking for something unique.
They’re looking for experiences.
They’re looking for something they can’t usually just get at a store.
Every gift matters, no matter how small or how large.
If you’re thinking the gift certificate you solicited from a local restaurant isn’t worth the time or money you spent to get it, think again.
We get back practically EVERY DOLLAR that is donated for us to sell.
That gift certificate for a dinner can be paired up with another gift certificate that you or someone else brought in for a movie or live theatre experience. Then, a night out – a unique experience – for our auction bidders is created. That’s how we earn top dollar from our donations.
We need unique services. Think about the value inherent in something homemade like two dinners a month prepared for a year. Who can put a price on what a couple of home-cooked meals a month for an entire year would bring to the Club? It would go for a lot of money for sure, and it’s just a few meals to make every couple weeks.
If you’re in a service profession, such as accounting or the law, imagine what a couple hours of your time donated would be worth.
These are just a few ideas. Think about what your gift ideas would look like. And, most importantly, please make it happen.
If you’re looking for gift ideas, see our Gift Chairs, Harvey Colombo and Chuck Chandler. They’d love to talk about gifts with you.
For advertisements, we’re all a regular somewhere, at some business. Get out there and explain to that business you frequent the benefits inherent in advertising in a catalog hand-delivered to every single house in the 48070, a zip code with a lot of buying power. Let prospective advertisers know that Huntington Woods is loyal to the businesses that support our community.
And if you think soliciting advertising for the auction isn’t worth it to the Club, you’d be wrong. Advertising accounts for almost 1/6th of our auction profits. It is pure profit, too. We have to print a catalog, no matter what. So, every dollar we make on selling an advertisement goes straight into the Club’s auction revenue.It costs us nothing except the time it takes for you to bring in the advertisers.
If you’re looking for advertising solicitation ideas, see our Advertising Chairs, Phil Hilliard and Mark Bielecki.
Our city, our neighbors, your Club and our reputation as the most important civic organization in this town are counting on us to bring in the gifts and advertisements. Let’s get soliciting!
– Brian Bell